Sao Paulo, June 27, 2018 – Seara has just signed an exclusive e-commerce agreement to sell pork products on JD.com (formerly 360buy), one of China’s biggest online retail platforms. Seara products should be available on the website within a few months.
This is the first time a Brazilian company has signed an agreement with JD.com, which offers strategic capillarity for the animal protein sector. The website is well-known for selling a wide rang of typical Oriental products, from electronics to domestic utensils and meat in general.
China currently represents around 20% of JBS’s consolidated exports and much of the pork and chicken Seara exports serves Chinese retail and food service sectors.
JBS is one of the world’s leading food industry companies with approximately 230 thousand employees in over 20 countries. The Company owns a portfolio of brands that are acknowledged for their excellence and innovation, including Friboi, Moy Park, Pilgrim’s Pride, Primo, Seara, Swift, Gold’n Plump and others, serving over 350,000 customers of more than 150 nationalities worldwide. The company’s focus on innovation also reflects its management approach to related businesses in areas such as leather, biodiesel, collagen, personal hygiene and cleaning products, natural wrappings, solid waste management solutions, metal packaging and transportation. JBS has adopted best sustainability practices throughout its value chain and constantly monitors its suppliers using satellite imagery, georeferenced maps of supplier farms and monitors official data from government agencies; the company also focuses on the highest possible food safety and quality standards. The success of JBS’s operations is closely tied to our Animal welfare practices, which are rigorously applied and have received an increasing share of investments to further improve the Company’s efforts in this area, in line with best practices.
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